Promotional design for ZIRCA for January 2012. As we are having major guest DJs SKREAM & BENGA grace the club on 13th of January, the direction was to feature the duo prominently in all our marketing collaterals which include flyer, ads in JUICE magazine, outdoor posters and electronic direct mailer.
For our B5 sized flyer, we did digital print on 300gsm ivory card. I designed a seamless triangle pattern for the background which was coated in transparent spot UV. This produces a nice shimmery effect with texture, revealing the triangle patterns when observed under light, which I must say is rather addictive (hehe). The spot UV was only applied for the background and the sponsor logos.
